![]() The explanation provided by Eric is pretty self-explanatory the network has only limited control over the user’s data. All of a user’s data is truly owned by that user.” That key opens a secure, direct, rich media communication session. On Skrumble, the data actually belongs to the users.Ībout the company’s policy regarding collecting use data “The unique thing about Skrumble Network is that it doesn’t have a centralized server.”, Eric Lifson, Co-founder and VP Marketing and Strategy of Skrumble, “The user information is authenticated on the blockchain and provided a secret key. This data is held in the blockchain in encrypted form, where no one can access it without the user’s permission. Instead, the data of the users is hosted on the blockchain. Skrumble Network wants to fight against institutions that sell out the data of their users to large analytic firms.Ĭontrary to the usual social media sites, Skrumble does not have a central server that hosts the data of its users. The recent Cambridge Analytica scandal shows just how high risk the unscheduled use of user data is. This data includes the personal information of the users such as their likes and dislikes, and their behavioral patterns, amongst other information. These sites are backed by central servers that, potentially, store the user data for an eternity, and the data can be used in a number of ways. ![]() People are becoming more and more aware of the implications of sharing their personal information on the social media sites. ![]() Amidst the whole Facebook crisis, people have started questioning social media networks and how they use the data generated by users.
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